Tuesday, February 23, 2010
Tuesday, February 16, 2010
Laws & Ethics
1. What are the 5 freedoms of the 1st amendment?
Freedom of
Speech
Religion
Press
Assembly
Petition
2. What is the Tinker Standard?
Tinker vs. Des Moines School District (1969)
Black armbands in 1965.
Student speech cannot be censored as long as it does not "materially disrupt class work or involve substantial disorder or invasion of the right of others."
3. What is the Frasier Standard?
Bethel School District vs. Fraser (1986)
Inappropriate speech for class president.
Because school officials have an "interest in teaching students the boundaries of socially appropriate behavior," they can censor student speech that is vulgar or indecent, even if it does not cause a "material or substantial disruption."
4. What is the Hazelwood Standard?
Hazelwood School District vs. Kuhlmeier (1988)
Censor stories in student newspaper about teen pregnancy and divorce.
Cencorship of school-sponsored student expression is permissible when school officials can show that it is "reasonably related to legitimate pedagogical concerns."
5. What is the Frederick Standard?
Morse vs Frederick (June 25, 2007)
January 2002, Olympic torch travels through town.
Principal Morse cancels school.
Senior Frederick unveils banner on the sidewalk across street which reads "Bong Hits 4 Jesus."
Suspended for 10 days.
Due to it being a school activity, supreme court ruled the school was correct.
6. What is the definition of libel?
Libel is print, slander is spoken.
A defamatory statement. published to at least one other person (other than plantiff). made with fault. That is a false statement of fact (opinions are not libel).
1. Defames someones character
2. Published
3. False statement
Freedom of
Speech
Religion
Press
Assembly
Petition
2. What is the Tinker Standard?
Tinker vs. Des Moines School District (1969)
Black armbands in 1965.
Student speech cannot be censored as long as it does not "materially disrupt class work or involve substantial disorder or invasion of the right of others."
3. What is the Frasier Standard?
Bethel School District vs. Fraser (1986)
Inappropriate speech for class president.
Because school officials have an "interest in teaching students the boundaries of socially appropriate behavior," they can censor student speech that is vulgar or indecent, even if it does not cause a "material or substantial disruption."
4. What is the Hazelwood Standard?
Hazelwood School District vs. Kuhlmeier (1988)
Censor stories in student newspaper about teen pregnancy and divorce.
Cencorship of school-sponsored student expression is permissible when school officials can show that it is "reasonably related to legitimate pedagogical concerns."
5. What is the Frederick Standard?
Morse vs Frederick (June 25, 2007)
January 2002, Olympic torch travels through town.
Principal Morse cancels school.
Senior Frederick unveils banner on the sidewalk across street which reads "Bong Hits 4 Jesus."
Suspended for 10 days.
Due to it being a school activity, supreme court ruled the school was correct.
6. What is the definition of libel?
Libel is print, slander is spoken.
A defamatory statement. published to at least one other person (other than plantiff). made with fault. That is a false statement of fact (opinions are not libel).
1. Defames someones character
2. Published
3. False statement
Monday, February 8, 2010
What is the company?
Playstation
Who is the target audience:
Boys who play video games
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor, fast past, physical contact
How were camera shots and editing used to enhance the message?
Angles, quick cuts, fancy letter characters
What is the slogan/message for the company?
Buy their game
Was the message effective? Why or why not?
Yeah it was humourous I would play the game
What is the company?
Budweiser
Who is the target audience:
Football viewers, Beer drinkers, male football fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humorous, Sports feeling, animals
How were camera shots and editing used to enhance the message?
MAde it feel like a football game
What is the slogan/message for the company?
Budweiser
Was the message effective? Why or why not?
Enjoyed it found it funny
What is the company?
Chrysler
Who is the target audience:
Women music listeners (celine deon)
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Music, celebrity
How were camera shots and editing used to enhance the message?
Camera shots of her driving
What is the slogan/message for the company?
Drive and Love
Was the message effective? Why or why not?
no didnt really relate
What is the company?
Pepsi
Who is the target audience:
Ozzy Ozbourne Music listeners, older adults
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, celebrity
How were camera shots and editing used to enhance the message?
Many angles, sleeping like he was in a dream
What is the slogan/message for the company?
Its a twist on a great thing
Was the message effective? Why or why not?
No dont like pepsi
What is the company?
Fed-ex
Who is the target audience:
Castaway fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Based off of cast away
What is the slogan/message for the company?
When they are going to deliver a package
Was the message effective? Why or why not?
Yeah it was cool
What is the company?
Dodge
Who is the target audience:
Men, truck lovers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, power of the truck
How were camera shots and editing used to enhance the message?
Watching the truck in action
What is the slogan/message for the company?
Grab life by the Horns
Was the message effective? Why or why not?
yeah it was cool
What is the company?
Gatorade
Who is the target audience:
Basketball lovers, men but also women
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor, celebrity, explosive
How were camera shots and editing used to enhance the message?
sweat running down the forehead
What is the slogan/message for the company?
Is it in you
Was the message effective? Why or why not?
Yeah I enjoy gatorade end up using it
What is the company?
ESPN
Who is the target audience:
sports fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor, celebrity
How were camera shots and editing used to enhance the message?
close ups
What is the slogan/message for the company?
This is Sports center
Was the message effective? Why or why not?
Not really kinda lame
What is the company?
H&R Block
Who is the target audience:
Men
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Angles
What is the slogan/message for the company?
Double Check
Was the message effective? Why or why not?
not really but funny
What is the company?
Bud Light
Who is the target audience:
Men
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Heads turn
What is the slogan/message for the company?
Make it a Bud Light
Was the message effective? Why or why not?
Not really no dont drink
Playstation
Who is the target audience:
Boys who play video games
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor, fast past, physical contact
How were camera shots and editing used to enhance the message?
Angles, quick cuts, fancy letter characters
What is the slogan/message for the company?
Buy their game
Was the message effective? Why or why not?
Yeah it was humourous I would play the game
What is the company?
Budweiser
Who is the target audience:
Football viewers, Beer drinkers, male football fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humorous, Sports feeling, animals
How were camera shots and editing used to enhance the message?
MAde it feel like a football game
What is the slogan/message for the company?
Budweiser
Was the message effective? Why or why not?
Enjoyed it found it funny
What is the company?
Chrysler
Who is the target audience:
Women music listeners (celine deon)
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Music, celebrity
How were camera shots and editing used to enhance the message?
Camera shots of her driving
What is the slogan/message for the company?
Drive and Love
Was the message effective? Why or why not?
no didnt really relate
What is the company?
Pepsi
Who is the target audience:
Ozzy Ozbourne Music listeners, older adults
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, celebrity
How were camera shots and editing used to enhance the message?
Many angles, sleeping like he was in a dream
What is the slogan/message for the company?
Its a twist on a great thing
Was the message effective? Why or why not?
No dont like pepsi
What is the company?
Fed-ex
Who is the target audience:
Castaway fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Based off of cast away
What is the slogan/message for the company?
When they are going to deliver a package
Was the message effective? Why or why not?
Yeah it was cool
What is the company?
Dodge
Who is the target audience:
Men, truck lovers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, power of the truck
How were camera shots and editing used to enhance the message?
Watching the truck in action
What is the slogan/message for the company?
Grab life by the Horns
Was the message effective? Why or why not?
yeah it was cool
What is the company?
Gatorade
Who is the target audience:
Basketball lovers, men but also women
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor, celebrity, explosive
How were camera shots and editing used to enhance the message?
sweat running down the forehead
What is the slogan/message for the company?
Is it in you
Was the message effective? Why or why not?
Yeah I enjoy gatorade end up using it
What is the company?
ESPN
Who is the target audience:
sports fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor, celebrity
How were camera shots and editing used to enhance the message?
close ups
What is the slogan/message for the company?
This is Sports center
Was the message effective? Why or why not?
Not really kinda lame
What is the company?
H&R Block
Who is the target audience:
Men
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Angles
What is the slogan/message for the company?
Double Check
Was the message effective? Why or why not?
not really but funny
What is the company?
Bud Light
Who is the target audience:
Men
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Heads turn
What is the slogan/message for the company?
Make it a Bud Light
Was the message effective? Why or why not?
Not really no dont drink
Wednesday, February 3, 2010
Journalism Notes
Definition:
Define “Journalism” in 1-3 sentences.
Current events that are newsworthy, sent out to public view
List and describe the six criteria of newsworthiness.
TITLE DESCRIPTION EXAMPLE
1. Significance- Event that affects a lot of people.
2. Timeliness- Current news that affects today.
3. Prominence- People that are famous or important.
4. Unusual- Things out of the ordinary.
5. Proximity- Things that are close to us.
6. Human Interest- Some feel good story, something positive.
What are the advantages of print journalism?
1. More Descriptive
2. Tangible
3. Choose what you are going to read
What are the advantages of broadcast journalism?
1. Live
2. Can easily be changed
3. Video and Sound
Why has online journalism (convergent media) become so popular?
Best of both worlds
Define “Journalism” in 1-3 sentences.
Current events that are newsworthy, sent out to public view
List and describe the six criteria of newsworthiness.
TITLE DESCRIPTION EXAMPLE
1. Significance- Event that affects a lot of people.
2. Timeliness- Current news that affects today.
3. Prominence- People that are famous or important.
4. Unusual- Things out of the ordinary.
5. Proximity- Things that are close to us.
6. Human Interest- Some feel good story, something positive.
What are the advantages of print journalism?
1. More Descriptive
2. Tangible
3. Choose what you are going to read
What are the advantages of broadcast journalism?
1. Live
2. Can easily be changed
3. Video and Sound
Why has online journalism (convergent media) become so popular?
Best of both worlds
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